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Marketing Campaign
Social media growth for a fitness studio
Kutenda Fitness Studio · Health & Wellness · 2025
The challenge
Kutenda had passionate trainers and good word-of-mouth, but inconsistent posting and no paid strategy meant growth had plateaued.
Our approach
We introduced a structured content calendar, short-form trainer-led video, and small always-on Facebook and Instagram ad budgets targeted by suburb.
The result
Trial class bookings grew steadily month over month, with social channels becoming the studio's top acquisition source.
Results at a glance
+140%
Trial bookings
-46%
Cost per lead
6 months
Campaign length
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