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Branding
Brand identity for a boutique law firm
Nyasha & Partners · Professional Services · 2024
The challenge
Three partners leaving a larger firm needed to look established immediately to retain corporate clients who were following them.
Our approach
We developed a restrained, confident mark with a navy-and-brass palette, applied across stationery, signage and a printed company profile delivered before their launch date.
The result
The firm retained 90% of clients who moved with the partners, several of whom cited the professional materials as reassurance during the transition.
Results at a glance
90%
Client retention
12
Touchpoints designed
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